Position Overview
Reporting to the Regional Business Head the role will support Direct and Indirect Sales Channels in marketing promotions brand management and consistent merchandising standards develop manage and implement sales projects that drive acquisition of customers branding and POS communication across all channels.
Responsibilities
- Support achievement of set sales targets i.e. monthly quarterly annually through development effective participation and coordination of sales strategies and activities
- Develop supervise coordinate and participate in sales and promotion programs aimed at market penetration acquisition and growth
- Monitor sales and market share and implement strategies to counter downturns
- Manage the briefing process day to day evaluation coordination and control of support agencies in delivering campaigns
- Manage and grow the agency network
- Manage marketing support and promotion materials
- Develop branding communication specific to channels
- Effectively monitor and control sales programs and projects
- Execute projects aimed at quality acquisition growth and retention of customers
- Analyze research data and their implications to the company
- Advise on appropriate products for the market
- Drive customer satisfaction
- Ensure application of company values on work activities.
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Critical Incidents
ANALYSIS
Knowledge of critical information relating to business. Key areas Market size market share key product category business actual and potential and competitor activities.
ü Market trends
ü Environmental factors
ü Internal external sales review
PLANNING
Sales planning by Quarters and long term plans OP. Planning would involve detailed forecasts from channel partners
ü Strategies and tactics for achieving Sales targets
ü Pricing with commercial evaluation
ORGANIZATION
Structure and procedures for smooth and effective executionimplementation of sales plans and programs.
Engage relevant members of the team both sales and support functions to ensure implementation of the plans and programs
MONITORINGTRACKING
ü Monthly review analysis of sales
Track OP Budget on NTS and GM
Accountability
- Financials NSV GM Sales amp Financial targets for the assigned territory
- Responsible for the commercial business objectives for the assigned territory
- Develop effective communication strategy to enhance relationships with key accountscustomersdealers
- Manage market operational requirements – forecastingservice levels etc.
- Coordinate and participate in Key Account presentations
- Develop new channels of distribution
- Understand the Market requirements and implement actions accordingly
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