- Market &
competitor analysis for current & new product lines:
- Ensure performance
of current models in the market in line with targets.
- Regular market
visits to gauge trends basis discussion with retailers/distributors/consumers.
- Regular trend
analysis basis coordination with sales (other multifunctional) team.
- Regular
trackers/data analysis to indicate/highlight trends.
- Leverage 4Ps of
marketing to evaluate and strategically influence the sellout.
- Co-ordinate with
different functions within the company for smooth working.
- Work closely with
the Sales team and building relationships with Channel partners.
- Understanding user
needs and educating them on our Product qualities and features.
- Consumer research
by:
- Secondary research
from published reports / being part of consumer engagement activities.
- Drive business
objective centric Primary research.
- Sharing feedback
from Dealers & Staff on.
- Competition mapping:
- Identifying
Competitor activity on products.
- New strategies to
sell existing products.
- New positioning
being used by the competitors.
- Customer:
- Responsible towards
timely delivery of information/ reports on various aspects on business.
- Build and maintain
professional relationships with other teams of the organization.
- PEOPLE:
- Responsible for
providing help to the other team members wherever necessary.
Job
Details
|
Date Posted:
|
2015-12-07
|
|
Job Location:
|
Riyadh, Saudi Arabia
|
|
Job Role:
|
Marketing/PR
|
|
Company Industry:
|
Retail/Wholesale
|
Preferred
Candidate
|
Career Level:
|
Mid Career
|
|
Gender:
|
Male
|
|
Degree:
|
Bachelor's degree
|
