Public relations executives are
responsible for handling all aspects of planned publicity campaigns and PR
activities during period of working.
Other tasks include:
- Planning publicity strategies and campaigns
writing and producing presentations and press releases
- Dealing with enquiries from the public, the press, and related organizations
organizing promotional events such as press conferences, open days, exhibitions, tours and visits
- Speaking publicly at interviews, press conferences and presentations providing clients with information about new promotional opportunities and current PR campaigns progress analyzing media coverage.
- Commissioning or undertaking relevant market research.
- liaising with clients, managerial and journalistic staff about budgets, timescales and objectives.
- Designing, writing and/or producing presentations, press releases, articles, leaflets, 'in-house' journals, reports, publicity brochures, information for web sites and promotional videos.
- Manage social media account.